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Introducing The Wedding Gown’s new flagship showroom – a bridal haven for the exquisitely stylish

Overlooking Wyndham street in the heart of Central, The Wedding Gown’s newly renovated flagship showroom is a true bridal utopia. Thoughtfully created with the modern bride in mind, Jacky Cheung, founder and renowned stylist, meticulously designed the space fueled by her passion to deliver an elevated bridal experience like no other.


As you push past the glass doors, one cannot help but marvel at the lavish yet contemporary interior design. A study in aesthetic excellence, novel curved architecture echo throughout the space with mesmerizing fluidity. 


From above, a halo of light bathes the lofty space in divine warmth, while abundant sunlight shines through expansive windows, outlined by crescent archways. A grand alcove majestically defines the bridal fitting space, illuminated by panels of high, rounded mirrors. 


The interior design concept sprang from a fascinating inspiration: caves. “I love the idea of caves,” says Jacky. “It’s like a blissful hideaway from the rest of the world.” 

The Wedding Gown flagship bridal boutique

“I personally saw to it that every design and detail are absolutely perfect. My vision is to guarantee every woman a luxurious experience while she prepares for one of the most beautiful days of her life.”


A place of serenity, warm and cozy surroundings ensure ultimate comfort for the bride. By the window situates a curved, cream leather sofa piled with plush velvet cushions and a sumptuous Hermès cashmere throw. Atop the magnificent spherical marble table sits a fresh floral bouquet that perfumes the comfortable resting space. 


Beside rows of dreamy bridal gowns, videos of The Wedding Gown’s styling work are showcased across LED screens embedded in the walls. Equipped with years of creative experience, The Wedding Gown’s personalized bridal styling service, The Styling Concepts, emboldens brides to bring their wildest bridal dreams to life with their signature high-fashion editorial flair.

“In designing the new flagship, I wanted to create a luxurious, refined yet intimate setting that inspires brides to discover their own unique style - empowering women to express their most authentic self on their big day.”

Curved architecture and design elements were purposefully chosen to signify infinite styling possibilities, a nod to The Wedding Gown’s own styling philosophy towards bridal couture.


Elements of nature are brought indoors, seamlessly ingrained throughout the design colour palette, ranging from soothing sand and pebble grey, to bold autumnal shades of burnt orange and rich earth tones. 


Stone grey stucco paint brushes the wall in featherlight, textured strokes, serving as the perfect canvas backdrop to present The Wedding Gown’s famous curation of bridal masterpieces. On brass rails grace exquisite creations from famed designers, such as, Nicole + Felicia, Liz Martinez, Lian Rokman, Inbal Dror, Alon LivneWhite, among many.


“Luxury is in the details,” Jacky explains. Indeed, this principle radiates throughout the space – from sophisticated, bespoke Bianco Carrara marble furniture, to Icelandic lava stone hooks, and drinks served in Christian Dior crystalware – every detail is caringly considered and impeccably curated. 

The Wedding Gown flagship bridal boutique
The Wedding Gown flagship bridal boutique



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